Our name is unconventional; it simply sounds intriguing in the context of fashion and this was exactly what immediately resonated with us. It is meaningful because it brings back an old German term once used for travelling traders who dealt in second-hand fabrics, which really speaks to the core of our brand – we primarily work with used materials or dead stock in our studio. We liked the industrial aspect, as well as the subversive momentum of the idea. It’s about creating something that goes beyond conventional designs. We also like the paradox that ‘Haderlump’ now represents progressive, handcrafted fashion and breaks away from its original meaning. We often play with reframing existing ideas in our work.
Haderlump Atelier Berlin redefines the slur for the “have-nots” into an admirable title for those who choose not to overlook the “rags”; those who can find inspiration and value in what others mistake to be “good-for-nothing”. Designer, Johann Ehrhardt, transforms leftover textiles into unique pieces.